Your competitors changed something this week. Find out what, and what to do about it.
Give it one link. It works out who you're up against, reads their pages and the web on a cadence you choose, and shows you only what moved: how they position themselves, who they sell to and what they offer, then their price where they publish one, customers, hiring, user numbers, funding, their homepage design, and every release, launch and news story. It works for any business, not only software. Every change shows where it came from, the radar takes a position on each one, and your agent can act on it for you.
What it does
- Read the public pages you are tracking.
- Compare with yesterday to find changes.
- Explain which changes matter most to you.
What you get
- A feed of how competitors position themselves, who they sell to and what they offer, and what changed.
- A ranked briefing with suggested responses.
What it needs
- Your website and market
- Competitors to follow
Daily, in your time zone.
You decide whether to act, keep watching or ignore a change.
Who runs it
Product, sales and the owner share one scan. The briefing is one message to all of them; the call is named, and the before and after is there for whoever needs it.
- One briefing to the whole team: Product, sales and the owner get the same message at 07:02. Sales points a deal at it; product drafts a response; nobody re-reads the pages.
- The call is yours, and named: Act, watch or ignore is recorded against the person who chose. The stance an AI proposed stays visible beside it.
- The diff for whoever needs it: Every change carries the before and after from the page itself. Product gets evidence, not a summary of one.
What stays yours
- Your market frame: Your own page as the anchor and the market in your words. Name nobody and the first sweep finds your peers and starts reading them.
- Private by default: Every reading is kept in the scan's own store, inside your workspace.
- Diffed, not dreamed: What changed is found by comparing readings in code. The AI only takes a stance on a change the code already found.
Questions
- Does the scan fetch pages itself?
- Yes. It opens each company's homepage and its about, products or services and pricing pages, screenshots the homepage, and searches the web for funding and news. Anything it cannot open, your agent reads with its own web tools.
- What does it read about each company?
- How it positions itself, who it sells to and what it offers, first. Then price where one is published, customers, open roles, funding, and the homepage itself: its headline, its call to action and its design. Adding a field is one entry, not a rebuild.
- Is it only for software companies?
- No. It reads what any business says about itself: an agency's services, a shop's ranges, a maker's products, an event's programme. Most businesses publish no plan price, so the scan leads with positioning, and compares price only where somebody publishes one.
- What does a stance mean?
- Threat: this hurts you. Adapt: match or answer it. Watch: too early to say. Build: an opening for you. One AI reading proposes it; you can change it.
- What if I have no competitor list yet?
- The first sweep reads your anchor page, finds the companies a buyer would compare you with, and reads their pages straight away. You can add any it missed.
- How often does it run?
- Daily by default, in your time zone. You can change the cadence any time.
- Is anything acted on automatically?
- No. The briefing is ranked for you; the decision on the top change is yours.
Know by tomorrow what moved today.
Install, name your page and your market, and the first sweep reads at boot.
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